As a Marketing Intelligence Manager, I specialize in transforming raw data into contextualized insights and verified knowledge, to help my clients take the right marketing decisions.
With over two decades of experience in the field, I have worked with several leading brands, including P&G, Nestl, Greenpeace, Danone, and helped most of the active brands in the automotive ecosystem.
My core skills include market analysis, analytical skills, automotive, intelligence analysis, research, presales, marketing management, market research, and data analysis.
My USP are a unique ability to adapt my language to the level of my interlocutor, a great empathy and a focus on the complex field of Marketing Ethics
I am also a master coordinator and lecturer at ECS Bruxelles - European Communication School, where I teach a range of subjects, including the "CRM Marketing" module, "Email Marketing" module, "Brand Strategy" module, "Initiation to Marketing" module, and the "Personal Branding" module.
In addition to this, I also work as a digital marketing mentor for CareerFoundry, where I mentor and advise international students of the Digital Marketing Immersion course.
As a senior external expert, I assist several organizations in marketing, advertising, social media, and digital communication. I also work as an external trainer at NCOI Learning, where I teach subjects such as "Digital Marketing - Introduction," "Digital Marketing - Expert," "Management Assistant Essentials," and "Marketing for Non-specialists."
In my freelance work, I am also a lecturer, Think Tank captain & board member at several prestigious institutions such as ICHEC, BAM, UBA, and CREA Geneve, where I teach courses such as "Consumer Behavior," "Privacy by Design," and "Social Listening." I have also worked with HEC Management School - University of Lige, Hogeschool PXL-Hasselt Postgraduaat Digitale marketing "Big Data in Digital," and Bruxelles Formation, among others.
In a nutshell, my 20 years experience turned me into a highly skilled marketing professional with diverse expertise, including data analysis, market research, teaching, and mentoring. My passion for the industry is reflected in my work, and I am always looking for ways to innovate and improve my skills. If you're looking for someone to help you take the right marketing decisions, please don't hesitate to get in touch!